About Us

LOVEDOG was founded by former model Maxine Fielding and her husband Olly Adam, inspired by their golden muse, Blondie. What began as a simple bond between human and hound evolved into a design philosophy - creating objects that honour companionship through beauty and meaning.

From hand-crafted Birthstone Collars to sculptural essentials, each piece reflects emotional design at its purest - celebrating love, ritual, and belonging.

Because your dog is more than a pet. They’re part of your story.